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[82] The exhibition ran in the Grand Front Osaka from July 14 to September 4, 2022. [83] From September 17, 2021, to February 13, 2022, Universal Studios Japan hosted attractions based on the series, including the "Demon Slayer XR Ride". Other attractions include the "Hollywood Dream the Ride" and a Demon Slayer Corps special training sessions. [84][85] Universal Studios Japan is again set to open the "Demon Slayer XR Ride" attraction from February 1 to June 6, 2024. [86] Reception Popularity and cultural impact See also: Demon Slayer: Kimetsu no Yaiba (TV series) § Popularity and cultural impact In 2020, the Demon Slayer: Kimetsu no Yaiba franchise generated an estimated annual sales revenue of ¥1 trillion ($8. 75 billion). [87][88][89] In January 2021, it was reported that Japanese sales of print books and magazines fell 1% in 2020 compared to the previous year, being the smallest per-year decline since 2006. This small decline was attributed to an increase in reading in Japan due to the COVID-19 pandemic and the "successful boom" of the Demon Slayer: Kimetsu no Yaiba manga and its related publications. [90] According to CharaBiz, a database for character licensing business in Japan, Demon Slayer: Kimetsu no Yaiba is the highest-grossing franchise of 2020, surpassing other well-known franchises such as Anpanman, Pokémon, Mickey Mouse and Peanuts (Snoopy). [91] According to a 2020 internet poll conducted by Oricon Monitor Research, over 90% of the Japanese public is familiar with Demon Slayer: Kimetsu no Yaiba; 40. 5% said that they were "very familiar", 57.
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