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[87][88][89] In January 2021, it was reported that Japanese sales of print books and magazines fell 1% in 2020 compared to the previous year, being the smallest per-year decline since 2006. This small decline was
attributed to an increase in reading in Japan due to the COVID-19 pandemic and the "successful boom" of the Demon Slayer: Kimetsu no Yaiba manga and its related publications. [90] According to CharaBiz, a database for character licensing business in Japan, Demon Slayer: Kimetsu no Yaiba is the highest-grossing franchise of 2020, surpassing other well-known franchises
such as Anpanman, Pokémon, Mickey Mouse and Peanuts (Snoopy). [91] According to a 2020 internet poll conducted by Oricon Monitor Research, over 90% of the Japanese public is familiar with Demon Slayer: Kimetsu no Yaiba; 40. 5% said that they were "very familiar", 57. 3% said that they were "familiar with the name", indicating that 97. 8% knew the existence of the series. Of the 1,558 respondents who said that they were "very familiar", 1,182 respondents "like" or "very liked" the series. To the question of "what part of the series do you like?", the series' story was the most popular aspect with 76. 4% votes, followed by the setting with 49. 3% and the relatability of the characters with 45.
^ "Girls und Panzer's 'Enkai War' Video Anime Digest Streamed". Anime News Network. June 7, 2013. Archived from the original on March 7, 2022. Retrieved March 7, 2022. ^ ガルパン(「ガールズ&パンツァー」)、BD/DVD第1巻が発売! アキバ品薄、人気ジワジワで予約数は当初の3倍に(某店) [Garupan (Girls und Panzer), BD/DVD Volume 1 on sale! Akiba stock is low, popularity is jittery, and the number of reservations is three times the initial number (at a certain store)].
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