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The term "lookism" grew in popularity in the 1970s within the fat acceptance movement. It was used in The Washington Post Magazine in 1978, which asserted that the term was coined by fat people who created the word to refer to "discrimination based on looks. "[7] The word appears in several major English language dictionaries. [8] There is some overlap between the terms fatphobia, teratophobia, cacophobia and lookism. [9][10] In the 1990, the term "lookism" was used by Smith College[11] to warn incoming students of "lookism, a form of oppression, that involves putting too much stock in personal appearance. "[12] Studies[edit] Lookism has received scholarly attention both from a cultural studies and an economics perspective. In the former context, lookism relates to preconceived notions of beauty and cultural stereotyping based on appearance as well as gender roles and expectations. Important economic considerations include the question of income gaps based on looks, as well as increased or decreased productivity from workers considered beautiful or ugly by their co-workers. Due to this, new problems arise that are tied to other social issues like racism and ageism (young over old). The idea of beauty is also linked directly to social class because people who have more free time and money have the ability to work on their appearance. Weight is also linked to social class because people who are overweight do not have the exercise equipment or the healthy food choices that wealthier people do.
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